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Watching Your Car Get Serviced Via Smartphone An Integral Part Of Lincoln...
Lincoln’s free-falling sales will apparently be remedied by allowing customers to watch their cars get serviced via smart phone, if you can stomach the party line coming from Ford marketing boss Jim...
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Farley Coy About Re-Naming Lincoln
Is Ford about to re-name the Lincoln brand? A Detroit News reporter asked Jim Farley that question point blank, and his answer was evasive. The Detroit News’ Karl Henkel asked Ford marketing boss Jim...
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Ford Expects SUVs, Crossovers to Drive Global Success
Is the future of motoring in the global marketplace in the good hands of the Golf, Forte and Fiesta? Not if you’re Ford’s vice president of Global Marketing, Jim Farley. In his mind, it’ll be a page...
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2015 Mustang to Likely Premiere in Times Square Next Thursday on Good Morning...
Click here to view the embedded video. The all new, next generation Ford Mustang will have its world premiere next Thursday, Dec. 5, 2013. Reflecting the fact that for the first time Ford will be...
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Jim Farley Backtracks On FoMoCo Tracking Drivers, GAO: Automakers Retain GPS...
Ford’s marketing head Jim Farley apologized on Thursday for remarks he made at the Consumer Electronics Show the day before saying that the automaker tracks their customers via their cars’ navigation...
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GPS Tracking: Catch This Fly With Honey
Photo courtesy of media.ford.com Last week, Ford’s Global VP of Marketing and Sales, Jim Farley, told a panel discussion at the Consumer Electronics Show in Las Vegas that Ford has access to data on...
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Farley: Ford’s Global Growth Driven By Crossovers
Though the F-150 rules over Truck Mountain and North America with an aluminium fist, Ford marketing boss Jim Farley told reporters in a meeting that crossovers are driving his employer’s sales growth...
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Farley, Odell Exchange Roles In Ford Exec Shuffle
Two Ford execs are about to have their passports stamped, as marketing chief Jim Farley and Ford of Europe general Stephen Odell are switching roles and addresses, effective on New Year’s Day 2015....
View ArticleMotor Trend’s MacKenzie Plays Friendly Game of Interview Softball With Jim...
Motor Trend, a part of the “TEN: The Enthusiast Network” machine, grabs the marketing attention of automaker C-suites in ways that this humble blog can’t — and won’t. Using its clout, you’d think Motor...
View ArticleFord Makes It Official: Jim Hackett is the Company’s New Top Boss
Ahead of a news conference at Ford’s Dearborn headquarters, the automaker has announced Jim Hackett as its new president and chief executive officer. The news follows last night’s report of the ouster...
View ArticleFourth-generation Ford Focus Goes Upmarket, Spawns an Active Variant Of Course
Rarely does one hear an automaker point out that the next generation of a popular product is headed downmarket. Even when a vehicle is repositioned in a lower end of the market, “downmarket” is the...
View ArticleThe Next Mach 1 Will Be Electric, but Will It Be a Mustang? UPDATE: High...
One of the talking points at Ford’s reveal of the North American market Ranger, Edge ST, and the latest coming of the Mustang Bullitt, was the automaker’s commitment of $11 billion dollars to the...
View ArticleAs Ford’s Mobility Chief Heads Out the Door, Hackett’s Top Deputies Take on...
Ford Motor Company veteran Marcy Klevorn is set to retire come October, leaving her position as head of mobility in need of filling. No need for new blood in Ford’s C-suite, however, as there’s...
View ArticleAutomotive Head Joe Hinrichs Gone Amid Ford Shakeup
Joe Hinrichs, a top Ford executive tasked with overseeing the company’s global businesses, manufacturing, and product development — and once seen as a potential successor to CEO Jim Hackett — is...
View ArticleLaunches Matter: Incoming Ford COO Holds Course, Promises Better
Addressing a crowd at the Wolfe Research Global Auto, Auto Tech and Mobility Conference in New York City on Tuesday, Jim Farley said he sees similarities between Ford’s present situation and that of...
View ArticleFord Shakes Up Top Ranks After Farley-led ‘Deep Dive’
Few C-suites undergo renovations quite as often as Ford’s. The automaker’s executive ranks have again seen a revision, with the biggest promotion going to Kumar Galhotra (pictured above), formerly...
View Article‘We’re Ready’ Says Ford COO As Company Awaits Lockdown Easing
Ford Motor Company’s chief operating officer, Jim Farley, joined the company’s chief human resources officer, Kiersten Robinson, and manufacturing and labor affairs boss Gary Johnson for a media...
View ArticleFord’s Farley Buys Up $1 Million in Company Stock
Ford Motor Company COO Jim Farley has purchased $1 million of stock in the company he works for as a sign of faith that the Blue Oval can and will recover. You might recall Farley from his recent...
View ArticleBREAKING: Ford CEO Jim Hackett to Retire; Farley Tapped As New Boss
A bombshell just landed from Ford, as the automaker announced the impending retirement of CEO Jim Hackett and his replacement by Chief Operating Officer Jim Farley, effective October 1st. Ford said...
View ArticleNo U-Turns in Ford’s Future, Farley Says
After being named as Ford’s next CEO, the automaker’s current chief operating officer, Jim Farley, says the company is on the proper course, with no need to reverse the tech-driven direction taken...
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